RHYTHM TECHNOLOGIES SDN BHD
Cards & Terminals Technology Solutions Provider

PRODUCTS & SERVICES

• Loyalty Programs
  • CTE Loyalty Program Hosting Service

CTE LOYALTY PROGRAM HOSTING SERVICE

A joint-development by Rhythm Technologies Sdn Bhd & Way Systems Inc.

FLEXIBLE, FRIENDLY, MERCHANT CENTRIC ON-DEMAND CUSTOMER LOYALTY SOLUTION

Overview

• CTE Loyalty is one of the most advance customer loyalty platforms for end merchant, loyalty program operator and banks . CTE Loyalty brings real-time customer interaction, transaction tracking, automated flexible rule based reward system, marketing campaign and response tracking, email & SMS marketing, and customer service into one easy to use, yet enterprise grade on-demand service.
• CTE Loyalty helps you to make more money from your existing group of customers . Through CTE Loyalty transaction based reward system, you can influence your customer's spending pattern (number of visits, amount spend) systematically, thus increase the value of existing customer base and benefit the business bottom line.
• CTE Loyalty helps you to reduce your marketing/promotion cost and yet achieve greater results . CTE Loyalty enables business to have more targeted marketing, which means getting much higher response rate through with less spending. With tiered reward feature, business could also reduce their unnecessary spending on less profitable customer and nature more valuable customers.
• CTE Loyalty helps you to improve your customer service level and customer experience . CTE Loyalty not only help you to keep track of your every interaction with your customer, it provides a comprehensive view of your customer at point of interaction, thus enable a much personalized service.
• Stay ahead of your competition with powerful reporting and data visualization capabilities . Track and visualize your sales pipeline; analyze sales and marketing trends and dynamically view key CRM matrices using CTE Loyalty's powerful reporting and dashboard capabilities.

• Why customer loyalty?
• Features
• How it works?
• How to apply?
• Terms of Service
• Privacy Policy

• Don't let your hard-earned customers slip away. Customer Loyalty Solution helps you to retain your customers by building a long term relationship between you and your customers.
• Increase life-time value of customer. Reward your customer for their purchase, encourage for future purchases through a systematic reward mechanism

• Know your customers. Through instant access to customer's profile, transaction history, all past interactions and unique customer scoring system. Any of your staff at any outlets can now offer real personalized service to your customers.
• Communicate with your customers. Auto generated birthday greetings, reminder of outstanding items, personalized promotion messages and even thank them for the purchase made. Use email, SMS or any other channel of communication the customer prefers.

• Do you know what is the ROI of your promotions? Customer loyalty solution can help you to keep track of the response rate of individual promotions, marketing messages. It help to know what is effective and what is not, it even helps you to find out what promotion works with a particular demographical group of customers.
• Why spend all the money on customer who does not visit you much. We all know the 80/20 rules, the top 20% of customers accounted 80% of your revenue. So why give 20% discount to everybody when you can give save 10% discount on 80% of the customers. This way, not only your make the top customer feel special, you also encourage your other customer to be better customers.

• Yes, loyalty solution can help you make more money. Let us show you the return with your own data.

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Features

Flexible RFM Real-time Reward Rules Engine

CTE Loyalty has one of the most flexible Real-time Reward Rules Engine. Reward based on:

• Amount spend
• Number of visits
• Time/Day/Place of visit
• Points accumulated
• Reward based on customer profile
• Dynamic Reward Tiers based on RFM (Recent, Frequency, Monetary)
• Combination of All / Any of the above

• Female customers between 20-25 years old who spend more than RM50 on every Monday 2-5 pm at KL outlet will get double points
• Last month's top 100 student members will get 1000 bonus points if they spend more than RM1000 in this month.
• Member visit more than 10 times will be automatic upgrade to Gold Tier Membership, and enjoy 20% discount for purchases.

Unlimited Reward Schemes

CTE Loyalty supports unlimited reward schemes, ideal for large corporations, retail outlet chains, banks and loyalty operators.

Friendly Web-based Program Management

All program management features are available through simple web interfaces. Powerful Reporting/Data Mining Engine

• Over 12 easy to use report templates
• Unlimited customization of reports
• Direct export to Excel, PDF, Printer

• Dedicate customized member web page
• Allow view transaction history/Promotions
• Update Personal information
• Communicate with customer service through help desk

• Native Web Based Client
• Support Banking Terminals
• Support Mobile Devices with internet enabled
• Common Integration Interface for existing POS systems
• Common Integration Interface for e-commerce system

Support International Operations

Operating your loyalty program in any place

• Support Multiple Time-zones
• Support Multiple Languages
• Support Multiple Currencies

Support Prepaid/ Gift-Card/ e-Voucher

Want to issue your own gift card, prepaid card or e-voucher? CTE Loyalty is a flexible system to allow you to do what's right for your business.

Multiple Communication Channels to Your Customers

Communicating with your customer the way you want it

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How it works?

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1. Call us at +603-78806858 or inquire via email to rtech.sales@rhythm.com.my to sign up for our CTE Loyalty Program Hosting Service.
2. We shall configure and set up your preferred loyalty program schemes.
3. We shall assist you on your membership card design, production, personalization and issuance/marketing packaging.
4. We shall assist you to set up interfaces at your outlet(s) front-end i.e. magnetic stripe reader and/or MTT, etc.
5. You can start using the membership system at your outlet(s)

How much it will cost you?

Recommended Options

Terms & Conditions

• All prices quoted are in Ringgit Malaysia
• Merchant setup cost and PC-magstripe readers shall be invoiced upon completion of supply, delivery, install, test & commission of the system
• Loyalty membership fee shall be invoiced monthly
• Loyalty card shall be invoiced upon as per completion of every batch delivery
• Terms: NEGOTIABLE
• All payments are payable to RHYTHM TECHNOLOGIES SDN BHD

Call us at +603-78806858 or inquire via email to rtech.sales@rhythm.com.my

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Terms of Service

PLEASE READ THE FOLLOWING TERMS OF SERVICE CAREFULLY BEFORE USING ANY CTE LOYALTY SERVICE. THE USE OF ANY CTE LOYALTY SERVICE WILL SIGNIFY YOUR AGREEMENT TO BE BOUND BY THESE TERMS OF SERVICE. IF YOU DO NOT AGREE TO THESE TERMS AND CONDITIONS, DO NOT PROCEED.

Purpose of Agreement

The CTE Loyalty Services are made available to you by Rhythm Technologies Sdn Bhd and Way Systems Inc subject to the following Terms of Service. Rhythm Technologies and Way Systems may also offer other services that are governed by a different Terms of Service. Rhythm Technologies and Way Systems provide the services only to persons who are above 18 years of age. By using the services you represent that you are 18 years or older.

Description of Service

Rhythm Technologies and Way Systems provide users with access to an array of services related to customer loyalty program operations, e.g. transaction tracking, membership information tracking, reward engine, member communication etc. (the "Service" and "Services"). You may connect to the service using Internet browser, designate terminal or 3rd party system. You are responsible for obtaining access to the Internet and the equipments necessary to use the Services. You may create, edit and operate your own customer loyalty program in your Accounts. You are responsible for the contents of your Account and your commitment to your customer. Rhythm Technologies and Way Systems shall not be responsible for deletion, failure to store or unauthorized access to the contents of your Account. The rules, reward mechanism, communication with your customers etc of the Accounts are created by persons over whom Rhythm Technologies and Way Systems does not exercise any control and Rhythm Technologies and Way Systems does not assume responsibility for the same.

Subscription to Beta/Free Service

Rhythm Technologies and Way Systems may offer certain services as closed or open beta/free services (the "Beta/Free Service") for the purpose of testing and evaluation. Rhythm Technologies and Way Systems shall have the sole authority and discretion to determine the period of time for testing and evaluation of the Beta/Free Service. Rhythm Technologies and Way Systems shall be the sole judge of the success of such testing and the decision, if any, to offer any of the Beta/Free Service as a commercial service. You will be under no obligation to acquire a subscription to use any commercial service as a result of your use the Beta/Free Service. Rhythm Technologies and Way Systems reserves the right to modify or discontinue, at any time and from time to time, temporarily or permanently, the Beta/Free Service (or any part thereof) with or without notice. You agree that Rhythm Technologies and Way Systems shall not be liable to you or to any third party for any harm related to, arising out of, or caused by the modification, suspension or discontinuance of the Beta/Free Service for any reason.

Modification of Terms of Service

Rhythm Technologies and Way Systems may modify these Terms of Service upon notice to you at any time. These modifications may include, without limitation, payment for the Services. You will be provided notice of any such modification by electronic mail or by publishing the changes on the website http://ondemand.cteloyalty.com/termservice.php. In the event Rhythm Technologies and Way Systems modify these Terms of Service, you may terminate your use of any or all of the Services. Your continued use of the Service after notice of any change to the Terms of Service will be deemed to be your agreement to the amended Terms of Service.

Member Registration Obligations

In consideration of your use of the Services, you agree to: a) provide true, accurate, current and complete information about yourself as prompted by the Registration Process; and b) maintain and promptly update your Registration data to keep it true, accurate, current, and complete. If you provide any information that is untrue, inaccurate, outdated, or incomplete, or if Rhythm Technologies and Way Systems have reasonable grounds to suspect that such information is untrue, inaccurate, outdated, or incomplete, Rhythm Technologies and Way Systems have the right to terminate your Membership and refuse current or future use of any or all of the Services.

Personal and Account Information and Privacy

Personal and Account information you provide to Rhythm Technologies and Way Systems through the Service is governed by CTE Loyalty Privacy Policy and applicable laws related to personal information. Your election to use the Service indicates your acceptance of the terms of the CTE Loyalty Privacy Policy. You are responsible for maintaining the confidentiality of your Account information and other sensitive information. You are responsible for all activities that occur in your Account and you agree to notify Rhythm Technologies and Way Systems immediately of any unauthorized Account use at rtech.support@rhythm.com.my and/or support@cteloyalty.com. Rhythm Technologies and Way Systems are in no way responsible for any loss or damage to you or to any third party incurred as a result of any unauthorized access and/or use of your Member Account, or otherwise.

Communications from Rhythm Technologies and Way Systems

The Service may include certain communications from Rhythm Technologies and Way Systems, such as service announcements, administrative messages and newsletters. You understand that these communications shall be considered part of using the Services. As part of our policy to provide you total privacy, we also provide you the option of opting out from receiving mails from us. However, this may prevent us from providing effective service to you.

Fees and Payments

Rhythm Technologies and Way Systems reserve the right at any time to change or modify fees for access to portions or whole of any or all of the Services. However, such fees shall not be charged unless your prior agreement to pay such charges is obtained. Thus, if at any time Rhythm Technologies and Way Systems require a fee for any of the Services, you will be given reasonable advance notice of such fees and the opportunity to cancel your account before such charges are imposed. If you elect not to pay any fees charged by Rhythm Technologies and Way Systems, Rhythm Technologies and Way Systems shall have the right to cease providing the Service to you.

Restriction of use

In addition to all other terms and conditions of this Agreement, you shall not: (i) transfer or otherwise make available to any third party the services; (ii) provide any service based on the services; (iii) use the third party links to sites without agreeing to their website terms & conditions; (iv) post any third party link sites including their logo, company name, etc. without their prior written permission; or (v) use the services for spamming and illegal purposes.

Spamming and illegal activities

You agree to be solely responsible for the contents of your transmissions through the Services. You agree not to use the services for illegal purposes or for the transmission of material that is unlawful, harassing, libelous, invasive of another's privacy, abusive, threatening, harmful, vulgar, obscene, or otherwise objectionable, contains viruses, or that infringes or may infringe the intellectual property or other rights of another. You agree not to use the service for the transmission of "junk mail", "spam", "chain letters", or unsolicited mass distribution of email. Rhythm Technologies and Way Systems reserve the right to terminate the services if Rhythm Technologies and Way Systems believe that you have used the services for any illegal or unauthorized activities.

Trademark

WaySystems, WaySystems logo, CTE Loyalty, CTE Loyalty logo, the names of different CTE Loyalty Services and their logos are trademarks of Way Systems Inc. Rhythm is a registered trademark of Rhythm Consolidated Berhad. You agree not to display or use, in any manner, the Rhythm and Way Systems trademarks, without Rhythm and Way Systems’ prior permission.

Disclaimer of Warranties

YOU EXPRESSLY UNDERSTAND AND AGREE THAT THE USE OF THE SERVICES IS AT YOUR SOLE RISK. THE SERVICES ARE PROVIDED ON AN AS-IS-AND-AS-AVAILABLE BASIS. Rhythm Technologies and Way Systems EXPRESSLY DISCLAIMS ALL WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NON-INFRINGEMENT. Rhythm Technologies and Way Systems MAKE NO WARRANTY THAT THE SERVICES WILL BE UNINTERRUPTED, TIMELY, SECURE, OR VIRUS FREE. USE OF ANY MATERIAL DOWNLOADED OR OBTAINED THROUGH THE USE OF THE SERVICES SHALL BE AT YOUR OWN DISCRETION AND RISK AND YOU WILL BE SOLELY RESPONSIBLE FOR ANY DAMAGE TO YOUR COMPUTER SYSTEM, MOBILE TELEPHONE, WIRELESS DEVICE OR DATA THAT RESULTS FROM THE USE OF THE SERVICES OR THE DOWNLOAD OF ANY SUCH MATERIAL. NO ADVICE OR INFORMATION, WHETHER WRITTEN OR ORAL, OBTAINED BY YOU FROM Rhythm Technologies and Way Systems, ITS EMPLOYEES OR REPRESENTATIVES SHALL CREATE ANY WARRANTY NOT EXPRESSLY STATED IN THESE TERMS OF SERVICE.

Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL Rhythm Technologies and Way Systems BE LIABLE FOR ANY DIRECT, CONSEQUENTIAL, INCIDENTAL, INDIRECT, SPECIAL, PUNITIVE, OR OTHER LOSS OR DAMAGE WHATSOEVER OR FOR LOSS OF BUSINESS PROFITS, BUSINESS INTERRUPTION, COMPUTER FAILURE, LOSS OF BUSINESS INFORMATION, OR OTHER LOSS ARISING OUT OF OR CAUSED BY YOUR USE OF OR INABILITY TO USE THE SERVICE, EVEN IF Rhythm Technologies and Way Systems HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGE. YOUR SOLE AND EXCLUSIVE REMEDY FOR ANY DISPUTE WITH Rhythm Technologies and Way Systems RELATED TO THE SERVICE SHALL BE CANCELLATION OF THE SERVICE. The exclusion or limitation of liability for consequential or incidental damages may not apply to you if your state does not permit such exclusion or limitation of liability.

Indemnification

You agree to indemnify and hold harmless Rhythm Technologies and Way Systems, its officers, directors, employees, suppliers, and affiliates, from and against any losses, damages, fines and expenses (including attorney's fees and costs) arising out of or relating to any claims that you have used the Services in violation of another party's rights, in violation of any law, in violations of any provisions of these Terms of Service, or any other claim related to your use of the Services.

Arbitration

Any controversy or claim arising out of or relating to these Terms of Service shall be settled by binding arbitration in accordance with the commercial arbitration rules of the Singapore Arbitration Center. Any such controversy or claim shall be arbitrated on an individual basis, and shall not be consolidated in any arbitration with any claim or controversy of any other party. The decision of the arbitrator shall be final and unappealable. The arbitration shall be conducted in Singapore and judgment on the arbitration award may be entered into any court having jurisdiction thereof. Notwithstanding anything to the contrary, Rhythm Technologies and Way Systems may at any time seek injunctions or other forms of equitable relief from any court of competent jurisdiction.

Termination

You agree that Rhythm Technologies and Way Systems may terminate your Member Account and access to the Services for reasons including, but not be limited to, breaches or violations of these Terms of Service or the CTE Loyalty Privacy Policy, a request by you to terminate your Account, discontinuance or material modification to the Services, unexpected technical issues or problems, extended periods of inactivity and requests by law enforcement or other government agencies. Termination of your Account includes elimination of access to the Service, deletion of your Account information such as your e-mail ID and Password and deletion of data in your Member Account as permitted or required by law.

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Privacy Policy General

At Rhythm we respect your need for online privacy and protect any information that you may share with us, in an appropriate manner. Our practice as regards use of your information is as set forth below. As a condition to use of our services, you consent to the terms of the CTE Loyalty Privacy Policy as it may be updated from time to time.

Information Recorded and Use: Personal Information

During the Registration Process for creating a CTE Loyalty Account, we request for your name and email address. You will also be asked to choose a unique username and a password, which will be used solely for the purpose of providing access to your CTE Loyalty Account. Upon registration you will have the option of choosing a security question and an answer to the security question, which if given, will be used solely for the purpose of resetting your password. Your name and email address will be used to inform you regarding new services, releases, upcoming events and changes in this privacy policy

Your Customers' Information

Your customers' information, including their person profile, transaction history etc, belongs to you at any time. We assure you that all such information will not be disclosed to anyone other than you and your designated personnel. This information will not be accessible to employees of Rhythm or its partners except designated system administrator for maintenance purpose. Upon termination of your account with us, all your customers' information will be exported as commonly accessible database file and return back to you, after which that information will be permanently deleted from our servers.

Account Usage Details

Your Account Usage Details such as time, frequency, duration and pattern of use, features used and the amount of storage used will be recorded by us in order to enhance your experience of the services and to help us provide you the best possible service.

Contents of your Account

We store and maintain files, documents, to-do lists, emails and other data stored in your Account at our facilities or any other country. Use of CTE Loyalty Services signifies your consent to such transfer of your data outside of your country. In order to prevent loss of data due to errors or system failures, we also keep backup copies of data including the contents of your Account. Hence your files and data may remain on our servers even after deletion or termination of your Account. We assure you that the contents of your Account will not be disclosed to anyone and will not be accessible to employees of Rhythm or its partners. Neither do we process the contents of your Account for serving targeted advertisements

Financial Information

In case of services requiring payment, we request credit card or other payment Account information, which will be used solely for processing payments. Your Financial Information will not be stored by us. Subject to your prior consent and where necessary for processing future payments, your Financial Information will be stored in encrypted form on secure servers of reputed Payment Gateway Service Provider.

Visitor Details

We use the Internet Protocol address, browser type, browser language, referring URL, files accessed, errors generated, time zone, operating system and other visitor details collected in our log files to analyze the trends, administer the websites, track visitor's movements and to improve our website.

Cookies

We use temporary and permanent cookies to enhance your experience of our services. If you have turned cookies off, you may not be able to use registered areas of the websites.

Links from our website

Some pages of our websites contain external links. You are advised to verify the privacy practices of such other websites. We are not responsible for the manner of use or misuse of information made available by you at such other websites. We encourage you not to provide Personal Information, without assuring yourselves of the privacy policy of other websites.

With whom we share Information

We will obtain your prior specific consent before we share or disclose your personally identifiable information or your customers' information to any person outside Rhythm or its partners. We may share generic aggregated demographic information not linked to any Personal Information regarding visitors and users with our business partners and advertisers. Please be aware that as an Internet Service Provider, laws in various jurisdictions in which we operate may obligate us to disclose user information and the contents of the Accounts to the local law enforcement authorities under specifically defined circumstances.

How secure is your Information

We adopt appropriate data collection, storage and processing practices and security measures, as well as physical security measures to protect against unauthorized access, alteration, disclosure or destruction of your Personal Information, username, password, transaction information and data stored in your Account. Rhythm is also a payment-gateway operator: we apply the same level security requirement to CTE Loyalty system as our banking related systems. Approved Access to your information is restricted to our employees who need to know such information in connection with our services and are bound by confidentiality obligations.

Your Choice in Information Use

You will be required to register for our services by providing Personal Information. If you choose not to provide your Personal Information, we will be unable to provide you the services. We do provide you with the option of opting out from receiving mails from us; however, you will not be able to receive email notifications of new services, releases, upcoming events and changes to the CTE Loyalty Privacy Policy. In the event we decide to use your Personal Information for any purpose other than as stated in this Privacy Policy, we will offer you an effective way to opt out of the use of your Personal Information for those other purposes.

Accessing, Updating and Removing Personal Information

We provide users with access to their personally identifiable information. Users may correct, update or remove any such personally identifiable information either through their CTE Loyalty Account or by contacting CTE Loyalty Customer Support Services. Such changes may take up to 48 hours to take effect.

Enforcement of Privacy Policy

We make every effort including periodic reviews to ensure that Personal Information provided by you is used in conformity with this privacy policy. If you have any concerns regarding our adherence to this policy or the manner in which Personal Information is used for the purpose of providing the services, kindly contact our CTE Loyalty Customer Support Services at rtech.support@rhythm.com.my and/or support@cteloyalty.com. We will contact you to address your concerns and we will also co-operate with regulatory authorities in this regard if needed.

Notification of Changes

Any changes to the CTE Loyalty Privacy Policy will be posted on our websites in order to keep you informed of any changes in nature of information collected, manner of collection, use and sharing of information. If at any point we decide to use personally identifiable information in a manner different from that stated at the time it was collected, we will notify you by email and provide you with the ability to opt out of these new uses unless you have opted out from receiving email notifications from us. You will not receive email notification of minor changes to the CTE Loyalty Privacy Policy. If you are concerned about how your information is used, you should check back at our operating partner Way Systems Solutions Pte Ltd Singapore http://ondemand.cteloyalty.com/privacy.php periodically.

End of Privacy Policy

If you have any questions or concerns regarding this privacy policy, please contact us at rtech.support@rhythm.com.my or directly to our operating partner Way Systems Solutions Pte Ltd Singapore support team, support@cteloyalty.com.

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